The Young Cattlemen’s Conference (YCC) 2024 with the National Cattlemen’s Beef Association (NCBA) was a trip of a lifetime, and I am truly blessed to have been selected to represent the Idaho Cattle Association (ICA) this year. The conference consisted of a national tour of industry offices and producer facilities, with the last stop in Washington, D.C. The Washington D.C. portion of the trip provided participants with the opportunity to visit their elected leaders to discuss issues critical to America’s cattle and beef producers and advocate for their industry during a day on Capitol Hill.
YCC, established in 1980, has become an instrumental organization in identifying and developing potential leaders for the beef industry. With over 1,000 graduates, many YCC alumni continue to participate in industry committees, councils, and boards, with some even becoming national officers. YCC is a cornerstone of leadership training for the beef industry, providing young leaders with a comprehensive understanding of all aspects of the industry, from cattle and beef production to the consumer, including exposure to the national grassroots process.
Denver, Colorado
This year’s journey began with a reception in Denver, where the fun truly started. Meeting 66 other cattle representatives from multiple states, I quickly learned that not everyone deals with public grazing, drought, or irrigating problems. We spent two and a half days in Colorado, starting at the NCBA’s office in Denver, learning about the Beef Checkoff and NCBA programs, attending leadership and media training, and, of course, eating great beef.
A special guest was the CEO of Cattle Australia, Dr. Chris Parker revealing that the world of beef share more similarities than differences, facing issues like animal activism, climate agendas, and resource management. A surprising fact was that many cattle in Australia are finished on grass due to lower costs, unlike Idaho, where grass is limited by the growing season. Other notable speakers included Colin Woodall (NCBA CEO), Randy Black (CEO CattleFax), and Barb Wilkinson (NCBA) and more.